Have you ever noticed how inexperienced outfielders always take 2 - 3 steps in before running backwards and watching the fly ball soar over their heads? It’s hard-wired in us to move toward the target. But what we really should be doing is watching (and analyzing) where the target is going to be, not where it is. When you jump too soon, and move in, the ball invariably goes over your head.
It’s that way in business. We need to focus on where the ever-moving target is going to be, not where it is now. And we ought to take just that millisecond to be sure we know where the target is going to be before we jump. That will help us avoid what are often very expensive mistakes in judgment.
Knee-jerk reactions are almost never your friend – especially in business. There is almost always time to sort it out. Don’t get in too big a hurry.
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